Encyc:Monetization

Monetization is extracting a currency value out of some sort of activity or media. Monetizing something For example, doctors are often paid, and when they are, they have arguably monetized healing. When someone is payed for food they have grown, they have arguably monetized the growing and distribution of food.

Monetization of Encyc has thus far been limited, but some overseas spammer websites have made use of the creative commons content on Encyc. Also, Wikipedia has borrowed some ideas from Encyc, and Wikipedia monetizes content through the usual channels (amazon, google ads, donations, etc.)

If anyone has any idea how the founding fathers of Encyc can cash in for millions of dollars, please share it.